What results would you hope to achieve from the campaign? (in the short run and in the long run?)
GHughes made an interesting observation in another thread regarding Fort Worthians' apparent acceptance of urban sprawl. I suspect that many Fort Worthians would actually agree with modern urban planning philosophies that discourage sprawl if they were simply exposed to the theories. Some would undoubtedly remain apathetic, however I would bet that widespread awareness of modern urban planning theories would have a positive impact on the public support for more progressive urban planning policies and would even alter development patterns.
GHughes:
Fort Worth faces the problem that there is plenty of undeveloped land and a local collective mind set (including in the surrounding counties) that sprawl is fine. So if Fort Worth became restrictive on retailers they would just set up shop a few miles out and pull business from those operating in a higher cost FW environment. The only solution that I see is for the entire metropolitan area to agree on a policy shift. And that is, shall we say, unlikely.